Specialized Bicycles
Specialized, is an American company that designs and manufactures high-performance bicycles, bicycle components and related gear.
Challenge
- The company experiences challenges in recruiting talented professionals to accept positions located at their remote Morgan Hill, CA facility. To assist them in overcoming this recruitment barrier and give them a competitive edge we were charged with creating a web embedded video series highlighting careers opportunities and the advantages of working for Specialized
- The high cost of travel sales and marketing staff generated the challenge for us to design, develop, and host a 360 Virtual Specialized Bicycles showroom tour to support international marketing and sales.
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